APPROACH
Collaboration Can Be Your Competitive Advantage
Collaboration
Can Be Your
Competitive
Advantage
We help you focus on the Right capabilities.
“Although innovation, or input and output, are challenging to measure, that doesn’t mean that firms shouldn’t try. Not measuring may be worse.”
-Harbir Singh, Co-director of the Mack institute for Innovation Management at Wharton School
Enterprises increasingly use collaborative innovation and partnerships to drive growth and transformation. Corporations have invested over $150Bn into corporate venture alone this year.
Big companies tap into the startup ecosystem for fresh ideas, cultural infusions, and rapid innovation. Yet most find that working with startups and much smaller companies presents very unique and difficult executional challenges. They often find a big gap between the potential and the ultimate reality of a successful execution.
Startups will often complain that corporations are “too slow.” Corporations talk of “culture clash.” These are symptoms of deeper issues, the very specific personal interaction traits, that can mean the difference between winning and losing.
Using our proprietary InnovationEQ Collaboration Database, we’ve found that transparency into “How” companies operate these partnerships and their aptitude with softer EQ skills can dramatically improve their overall success rate.